Redesign · 2026Draft
Nasiye v3: designing it again
The redesign worked, then Nasiye outgrew it. More content, kids, TV and live. This is the second design solution.
These are maps of the new design, not the final screens. The full design is coming soon, in the app.
- Role
- Product lead
- Scope
- App, web, TV
- Team
- Design, 6 engineers
- From → to
- v2 → v3
- v2
Where we were
Rows worked for a few hundred titles. At a few thousand, every row looked the same.
- v3
The new solution
One big featured story at the top, filters you can tap, and a home that changes with the time of day.
- TV
Same system, big screen
Built from the same parts, so the TV app feels like the phone app from across the room.
Why design it again
Nothing was broken. But the catalogue had grown ten times, we were adding kids' profiles and live events, and the TV app was coming. The v2 structure couldn't hold all of it without turning into a wall of posters.
The principles I wrote down first
- Show less, but show it bigger.
- Every screen works in Somali first, and on a slow connection.
- One set of parts for phone, web and TV.
Where it is now
Rolling out screen by screen, starting with home and the player. Results to follow.